Spirit France
Diffusion

Spirit France Diffusion’s activity is based on the crafting of high-quality products, using its extensive savoir-faire. These are products with a strong identity, rooted in a terroir, and protected by an AOC. Père Magloire, Calvados Boulard and Lecompte are our three leading Calvados brands.

Père Magloire Calvados has been embody­ing tra­di­tion and Normandy her­it­age since 1821. Père Magloire pro­duces a wide range of Calvados suit­able for many dif­fer­ent drink­ing occa­sions and modes of consumption.

Cre­ated in 1825, Maison Boul­ard dis­trib­utes the most widely expor­ted and biggest-selling Calvados brand in the world. Avail­able in 80 coun­tries, Calvados Boul­ard is also the market leader in Duty Free distribution.

Foun­ded in 1923, Maison Lecompte is a Calvados brand destined for luxury estab­lish­ments around the world.

Our com­pany is loc­ated in Reux where we have our admin­is­tra­tion team, our pro­duc­tion site, and some of our cel­lars. We also have cel­lars on our two estates: Ste-Foy Mont­gomery and Coquainvilliers.

The former Père Magloire site in Pont L’Evêque has been turned into an inter­act­ive “Calvados Exper­i­ence” museum, offer­ing vis­it­ors a multi-sen­sori­al immers­ive tour, a jour­ney through the cen­tur­ies, from our Viking ancest­ors to the present day. You will learn about the trans­form­a­tion of apples into Calvados, from our region’s orch­ards to our inter­na­tion­ally renowned Normandy spirit. This Exper­i­ence, one of its kind in France, lasts about 45 minutes and is fol­lowed by a tast­ing. At the end of the tour, vis­it­ors can visit our shop to peruse the largest col­lec­tion of Calvados ever offered.